
While Nelligan,Thomas and Hogan have pooled their personal financial resources for start-up costs, additional financing will come from the latest consumer trend among the environmentally conscious: WindRoads plans to solicit contributions from people and organizations aspiring to a zero carbon foot print. We recognize that contribution by offering Carbon Offset Certificates. Anyone – individuals and businesses wanting to offset the carbon emissions of their vehicles, their households, their lifestyles – are encouraged to make generous donations to WindRoads. “While some Carbon-Offset enterprises offer the nebulous possibility of planting a nameless tree in a remote rain forest,” Thomas says, “our Carbon Offset program is based on a real piece of equipment, and the contributor will feel connected to that specific piece of equipment and can always track it by a Global Positioning code and vehicle-specific Vehicle Identification Numbers (VIN). Consumers can even make the trip to watch this really big WTTV exit the freeway on its way to a remote wind farm site outside some place like Lamar, Colorado. 'Bring your children or grandchildren along!”
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